Archive | Visa Black Card

AMEX Wins Cancellation of BLACKCARD Trademark Registration

AMEX Wins Cancellation of BLACKCARD Trademark Registration

American Express (“Amex”), the issuer of the ultra-exclusive “Centurion Card” credit card (which is black in color and thus better known among the public as the “Black Card” — pictured above), won a victory in the U.S. District Court for the Southern District of New York against Black Card, LLC (“BC”), a company that obtained a trademark registration for the mark BLACKCARD (for credit and debit card services). The Court granted summary judgment in favor of Amex on its claim that BC’s trademark registration for BLACKCARD should be canceled on the grounds that it is merely descriptive and BC had not demonstrated acquired distinctiveness. See American Express Marketing and Development Corp, et al. v. Black Card, LLC, 2011 U.S. Dist. LEXIS 133151 (S.D.N.Y. November 17, 2011)

In 1998, Amex, following its long history of color-based credit cards reflecting a hierarchy of credit card prestige (i.e., green, gold, platinum), developed a black colored credit card which it called the Centurion Card and which was available by invitation only. While Amex never formally refers to the Centurion Card as the “Black Card,” Amex executives recognized that the public referred to its Centurion Card as the “Black Card” and thus often informally referred to the card as Amex’s “black card.” While Amex applied to register BLACK FROM AMERICAN EXPRESS, it never filed a Statement of Use and the application went abandoned.

(The other “Black Card”)

In 2008, BC began issuing its own card (in connection with Barclays Bank Delaware and Visa) which was black in color and which had the words “BLACK CARD” emblazoned theron (pictured above). BC’s CEO Scott Blum, who founded Internet retailer Buy.com and who was a Centurion cardholder since Amex first introduced the card, began developing his black-colored premium credit card back in 2005 when he was CEO of Internet company called Yub, Inc. Blum, apparently frustrated with Amex’s Centurion services, sought to build a “better Black Card.” Yub applied for the BLACKCARD on September 20, 2005. The mark was published for opposition in May 2006 and, when no oppositions were filed, the PTO issued a Notice of Allowance in 2006. Yub later assigned all of its rights to the as-yet-unregistered mark to BC. [Query: Was this assignment of an intent-to-use application even valid under 15 U.S.C. § 1060? – see actual recorded assignment]

BC (and its predecessor) filed thirteen applications total between 2005 and 2009 for various BLACK CARD marks. Some were refused on the grounds that the mark was merely descriptive; in others, Examining Attorneys requested information from BC about whether consumers would associate the mark with a different provider of credit card services. Nonetheless, the PTO did issue the aforementioned trademark registration on April 29, 2009. However, for reasons not entirely clear, even though BC’s attorney had filed a preliminary amendment which inserted a disclaimer of the term BLACK apart from the mark as shown, the registration certificate did not reflect the disclaimer when it issued.

On May 13, 2009, Amex filed a petition to cancel with the Trademark Trial and Appeal Board. See American Express Marketing & Development Corp. et al v. Black Card, LLC, Cancellation No. 92050968 (TTAB). On February 16, 2010, BC filed an action in Wyoming that sought a declaratory judgment regarding Amex’s rights to “Black Card” as well as other trademark and unfair competition claims. On February 26, 2010, Amex filed the instant action in New York District Court alleging its own trademark and unfair competition claims as well as seeking to cancel BC’s registration under §2(e) of the Lanham Act. The TTAB’s proceeding was suspended on May 7, 2010, pending the outcome of the lawsuits. Moreover, Amex was able to get BC’s Wyoming complaint dismissed as an anticipatory filing. BC later refiled its counterclaims in the New York action. The parties later stipulated to have Amex’s claims for monetary damages and BC’s federal and state trademark infringement and unfair competition claims dismissed with prejudice. Upon close of discovery, the parties filed cross motions for summary judgment, with Amex moving for partial summary judgment on its §2(e) cancellation claim.

The court’s decision goes into a lengthy (but informative) discussion of its power to determine the right to registration of a mark, the standard for refusing registration of marks which are “merely descriptive” when used on or in connection with the goods/services of the applicant, the spectrum of distinctiveness with respect to protection of a mark (i.e., generic, descriptive, suggestive, arbitrary, and fanciful), and the rebuttable presumption which arises a mark that is registered by the PTO.

Regarding the rebuttable presumption, the court stated:

When the PTO issues a certificate of registration for a mark, a rebuttable presumption arises that the mark is protectable. Papercutter, 900 F.2d at 562-63. “Registration by the PTO without proof of secondary meaning creates the presumption that the mark is more than merely descriptive, and, thus, that the mark is inherently distinctive.” Lane Capital, 192 F.3d at 345. The fact of registration, however, “shall not preclude another person from proving any legal or equitable defense or defect . . . which might have been asserted if such mark had not been registered.” 15 U.S.C. § 1115(a). The party challenging the registration “bears the burden to rebut the presumption of [the] mark’s protectability by a preponderance of the evidence.” Lane Capital, 192 F.3d at 345. “The presumption may be rebutted by a showing that the mark is descriptive, not suggestive.” Papercutter, 900 F.2d at 563.

The presumption, in short, is a “procedural advantage” to the registrant and nothing else. Lane Capital, 192 F.3d at 345. It is not “itself evidence of how the public actually views the mark.” Id. “The presumption of validity that federal registration confers evaporates as soon as evidence of invalidity is presented. Its only function is to incite such evidence, and when the function has been performed the presumption drops out of the case.” Id. (citation omitted).

So while the court gave BC’s BLACKCARD registration its appropriate rebuttable presumption of protectability by virtue of its 2009 PTO registration, the court found that Amex had demonstrated by a preponderance of the evidence that the mark is descriptive was descriptive, and thus not protectable absent secondary meaning. The court also found that “No reasonable factfinder could find that a prospective consumer would consider the mark to be suggestive rather than descriptive.” The court first noted that BC’s mark BLACKCARD appears on a black-colored credit card. “As with other credit cards, it enables its holders to make purchases on credit. The black color of the card is an essential feature or characteristic of the card. BC’s advertising emphasizes the color, underscoring this point.” The court further noted that the word BLACK is descriptive in a second sense within the credit card industry:

Within the credit card industry, the word “black” is descriptive in a second sense as well. Largely through the efforts of Amex, the word “black”, when used in connection with credit cards is understood to describe access to premium credit card services. Indeed, this was the very reason that Blum chose the mark “BLACKCARD” for his credit card. The term “BLACKCARD” immediately calls to mind an important aspect or characteristic of the product and describes the product’s principal features and qualities. It is, in essence, communicating the grade of credit card offered by BC. The black-colored credit card marketed by BC is central enough to the overall product, however defined, to render “BLACKCARD” a descriptive mark.

Finally, following its determination that BC’s mark was descriptive, the court further found that BC had offerred no evidence of secondary meaning accruing to the mark BLACKCARD in order to support an argument of acquired distinctiveness.

BC attempted to argue that Amex lacked standing to seek to cancel BC’s mark, but the court rejected such arguments finding that Amex had “a significant, concrete, and real interest in proceedings to challenge the registration” based on its own use of the term “black card” in communications to prospective customers about the Centurion card (and noting that BC sued Amex for infringement).

BC also attempted to argue that its mark is not descriptive, but instead is suggestive of high-end financial services (citing cases where the color RED was held to be a protectable mark in connection with perfume and scotch whiskey). However, with respect to the Red Label mark on scotch whiskey, the mark did not serve as a grade designation; and with respect to RED on perfume, such reference suggested romance and passion to the prospective purchasers. In the instance case, the court found that BLACKCARD “merely describes the color of the card and the category of credit card services into which BC’s card falls.”

As such, the court granted ary judgment for Amex on its cancellation claim under § 2(e) of the Lanham Act.

Republished from: http://www.vegastrademarkattorney.com/2011/11/amex-wins-cancellation-of-blackcard.html

Posted in Centurion Card, Visa Black Card0 Comments

Visa Black Card Now Targeted At Top Third of America?

According to Visa’s Marketing Team:

Visa Black Card is focused on providing the highest level of service to each Cardmember. Marketed towards the top 1/3 of America, the Black Card member is one who demands only the best of what life has to offer.”

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Visa’s New TV Campaign Similar to American Express – My Life My Card

The Visa Black Card team has a new TV Ad campaign that’s very similar to the American Express Campaign run a few years ago called “My Life, My Card;” The Visa TV Ad spot seeks to identify the various demographics of individuals the card applies to as well as the benefits for those individuals. The difference is, as far as the true Black Card aka Centurion Card is concerned, it’s not advertised American Express (they don’t need to).

The captions of Visas Commercial are:

Bryan Iguchi – Pro Snowboarder
“No blackouts, no restrictions, the rewards program, takes more places”
Joy Lewis – Physician
“Limited membership, means a higher level of service”
Bob Schuster – Attorney
“My Concierge gets me into the best spots”
Kim Whitman – Executive Producer
“I like the look and feel of carbon, it’s unique”

To Apply for your Visa Black Card Now, visit Blackcard.com or call 866-BLACK CARD
Black Card, The World Awaits

Remind anyone of these American Express TV Ads?

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Visa Black Card Rolex Giveway (2009)

Rolex LogoA few of our readers that have the Visa Black Card just let us know that the received a monthly newsletter stating that there will be a Black Card 2009 Rolex Giveaway. The letter states that card members are automatically entered in a drawing to win, and one card member will be selected at random on December 31, 2009 and will receive a $10,000 Rolex gift card that is redeemable at an authorized Rolex dealer. Primary account holders in good standing are eligible for the drawing.

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Visa Black Card: Initiation Gift – Cross Tech3, 3-in-1 writing tool

One of our readers has recently submitted these photos on a gift they received with their new Visa Black Card. We are assuming that this is just the initation gift, and that users that spend more over time will get more “luxurious gifts” as part of the $495/year membership.

Here is the letter that was included:

Dear Black Card Member:

Congratulations on becoming a Visa Black Card member. Black Card and Cross have teamed together to bring you a welcoming gift of the unique Cross Tech3, a 3-in-1 writing tool that allows you to switch from black ink to red ink to pencil with a simple twist.

Like Black Card, Cross stands for the highest levels of quality and service: each of our writing instruments is backed by a lifetime mechanical guarantee and reflects the commitment to superior craftsmanship first made by Richard Cross in 1846. I trust you will enjoy the benefits of your new Visa Black Card as well as the pleasure of writing with your new Cross pen.

Sincerely,

Chad Mellen

President, Cross Accessory Division

visa black card cross pen gift

visa black card cross pen letter

Posted in Visa Black Card3 Comments

FYI: AMEX does not own the “Black Card” trademark, Visa does.

Umm, Oooops!

Originally rumor and urban myth, the American Express CENTURION CARD came to be in 1999 (see the original AMEX press release). “There had been rumors going around that we had this ultra-exclusive black card for elite customers,” says Doug Smith, director of American Express Europe. “It wasn’t true, but we decided to capitalize on the idea anyway. So far we’ve had a customer buy a Bentley and another charter a jet.”

So, although the urban myth and legend referred to the card as the “Black Card” American Express decided to call it the “Centurion Card” named after their private bank, and trademark that instead; The challenge for AMEX is now, however, that they left themselves open by not also trademarking the term Black Card, despite the fact that the American Express Centurion Card is ubiquitously known in popular culture as the “Black Card” or Black AMEX, and less so the “Centurion Card”.

Visa readily tells those applying for the card that the “Black Card is not for everyone”, apparently, they mean American Express as well. You can check out patents filed for “Black Card”  and “Centurion Card” on the United States Patent Office Site.

visa_black_card_vs_amex_centurion_card_front

It doesn’t matter legally, that the cards don’t really compare in terms of exclusivity or benefits because Black Card, LLC, Barclays and Visa currently do own the trademark “Black Card”. Maybe we will see a new Black Card for Dummies Guide targeted at the Visa’s Black Card instead?

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Colbert Jokes about Race and the Visa Black Card

Steve Colbert on his show The Colbert Report makes fun of racial issues and the Visa Black Card: “Visa: it’s everywhere you want to be, unless that place is a Jimmy Buffett concert. (01:55)” Colbert also correlates Visa’s vague 1% requirements and statement that the card is “not for everyone” as an implication of Visa behaving in a racist manner (he’s joking of course!).

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Visa Black Card Demographics – Is the Card all Marketing Hype?

For Visa Black Card, it may all be hype and marketing science (as it can now be seen in ads in Robb Report, Snow Magazine, etc), but some sample stats we’ve collected so far it appears Barclay’s is at least successful in attracting the higher end customers (although, time will tell as this card itself may not be all that exclusive, as it’s allegedly only a “Visa Platinum Plus” which is below the Visa line of Signature Cards: ). All the charm of luxury may come in the from of the British accent featured in Barclay’s TV Commercials .

Here’s some of the data we have seen of that exclusive “1%” cardholder profile:

  • 31 year old male, income approx $175,000 3 credit scores average 765, approved for Visa Black Card with 25,000 limit, alternate cards: Chase Freedom Visa Signature Limit = $50,000.
  • 28 year old male, income approx $300,000 3 credit score average 740, approved for Visa Black Card with 20,000 limit, alternate cards: American Express Centurion Card.
  • “Schiffy”income approx $10,000, credit score average 598, approved for Visa Black Card with unknown limit.
  • “Dave” income approx $170,000, credit scores above 765, approved for Visa Black Card with unknown limit.
  • “Pashok” MBA with 6 figure income, credit scores 765, approved for Visa Black Card with unknown limit.

If you Apply for the Visa Black Card and are accepted, please feel free to update us with your stats to include in the profile!


Posted in Visa Black Card44 Comments

Visa Black Card and American Express Centurion – No Comparison

The more information that is gathered about the new Visa Black Card, the more it seems that the card is not as high end as the American Express Centurion card. So the whole theory of, you get what you pay for ($495/year vs $2500/year) holds true. Here’s some photos our reader sent in showing the card side by side to the Centurion Card, our reader tells us card itself feels like a normal credit card — nothing special. You can check out our review/unboxing page for more photos, and our comparison chart for card benefits comparison. American Express doesn’t have an online application for their Black Card, but Visa allows you to apply directly for the card here

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Posted in General, Visa Black Card2 Comments

Visa Black Card – Hands on Review and Unboxing

We were fortunate enough to have one of our readers who recently received the Visa Black Card and send us photos of the unboxing as well as photos side-by-side to their Centurion Card. Without even diving deep into the benefits you can see right off that this card is more appropriately competing with the American Express Platinum Card, and you will see will see further from the photos and even the unboxing that the card does not “feel” that luxurious.

Here’s the box as it arrives to your house:

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And our reader opening the box:

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The World Awaits

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Open box including card terms and conditions, as well as Visa Black Card box.

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Black Card Concierge and Benefits Guide cover.

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Details on The Concierge and Visa Black Card Benefits

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Details on the Visa Black Card Rewards Program

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Here’s an image of the front of the Visa Black Card in person.

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This is somewhat interesting as our reader expected the card to be stiff or special in some form since it is allegedly made from Carbon Graphite (Carbon Fiber), but apparently it feels and bends just like plastic.

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Our reader says they even felt weird putting the cards side by side, as the more they learn (and we learn too), they don’t really compare.

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visa_black_card_vs_amex_centurion_card_back

Posted in Visa Black Card28 Comments

www.blackcard.com Exclusive Visa Black Card TV AD

The TV ad is also posted on Barclay’s official Visa Black Card Site.

Posted in General, Visa Black Card

The Visa Black Card vs American Express Centurion Card (in depth comparison/review)

History of the Black Cards, and the Visa Black Card

Visa Black Card

On October 2, 2007, ThinkTank Holdings LLC (founded by Scott Blum, located in Jackson, Wyoming.) announced a new Patent Pending (filed 2007) Credit Card Venture titled “Next Card“. The concept for “Next Card” was simply for a high-end/luxury credit card made from a special carbon/carbon based material. Concept from inception was that this card would be available to corporations and individuals for an annual fee of $495, it was also anticipated that the card would launch with typical luxury card services such as 24-hour concierge, points and rewards program, as well as other benefits.

After Black Cards and the Black Card Brand (that is, American Express)

Chasing the American Express Black Card brand was no doubt a goal of Scott Blum with this concept. The American Express Centurion Card started out as an urban myth (see history) that American Express ultimately decided to capitalize on October 14, 1999. “There had been rumors going around that we had this ultra-exclusive black card for elite customers,” says Doug Smith, director of American Express Europe. “It wasn’t true, but we decided to capitalize on the idea anyway. So far we’ve had a customer buy a Bentley and another charter a jet.”

Visa after having launched it’s “signature” series of cards in 1999, launched a higher tier of “signature preferred” cards in May of 2007 targeted at customers who spend $50,000 a year or more on their cards (Visa Signature average spend is approximately $27,600 a year). Merchants actually pay 14% more per transaction vs a regular Visa or Signature card.

The whole purpose of this card is to take share from American Express,” said James McCarthy, Visa senior vice president for consumer-credit products. They may be a ways away, according to a 2007 survey in Europe, Centurion cardholders spend 11.5 times more (see demographics) than the typical American Express card member, and on average have income in excess of 1M a year.

Combine urban myth and Black Card allure with Visa salivating over American Express and Centurion Card premiums and what do you get? The Visa Black Card.

Visa Black Benefits vs American Express Centurion Card Benefits

In our initial comparison of the Visa Black Card and American Express Centurion Card we observed that luxury plastic is no longer, well, plastic (although it sure seems that way); The question still remains how truly exclusive the Visa Black Card is? Time (and our readers) will tell, but as stands, 1% of the population is somewhat “undefined” other than by credit record, and other private information (Barclay’s has yet to clarify what this actually means), while American Express has some hard limits, e.g. you have to spend $250,000 on a Platinum Card to qualify, no getting around that. Outside of exclusivity, luxury credit cards aim to offer “new levels of service” for their “elite clientele”  while providing “unique experiences” and unusual “discounts and amenities“. Below, we’ve put together a detailed comparison chart of the Visa Black Card compared to American Express Centurion Benefits. What stands out most is the automatic membership and hotel/airline elite access gained with the Centurion Card, which is nonexistent on the Visa Black Card; Of course, the Visa Black Card only runs $495 a year, compared to the $2500 a yearfor the Centurion Card. At current it appears the Barclay’s Black Card is sorely lacking in many areas where American Express is not, and the card itself is more comparable to the American Express Platinum Card ($450/year membership).

American Express Platinum Card

VISA Black Card vs AMEX Centurion Benefits

BENEFIT CENTURION VISA BLACK
No Pre-Set Spending Limit (Limit Based on Individual) N Y
CONCIERGE (24/7/365) Y Y
Personal Assigned Concierge Y N
Full service, 24/365 travel agency and concierge Y Y
Centurion Destinations Vacations Bonus points and credits for booking Y NA
AIR/AIRLINE TRAVEL
Frequent Flier Programs Y N
Continental Airlines Gold Y N
Delta Airlines Gold Y N
Virgin Atlantic Airways Gold Y N
US Airways Platinum Y N
International Airline Program (complimentary companion tickets) Y N
Private Jet Services Program Y N
Airport Lounge Programs Y N
American Airlines Admirals Club lounges Y N
Continental Airlines Presidents Club Y N
Delta Crown Room Club Y N
Northwest Airlines WorldClubs Y N
Priority Pass (access to over 450 airport lounges) Y Y
Virgin Atlantic Clubhouses Y N
Automatic Baggage Insurance Coverage
Up to 3,000 loss or damaged carry-on Y N
Up to 2,000 beyond Common Carrier coverage for checked bags Y N
Travel Accident Insurance (Death and Dismemberment) Y N
AUTO/CAR PRIVILEGES
Car Rental Elite Status Membership Y N
Avis Presidents Club Y N
Hertz Gold Y N
Car Rental Loss and Damage Insurance Plan Y N
Limousine Program Y N
BOAT/YACHT/CRUISE BENEFITS
Centurion Cruise Credits
$500 shipboard credits for cruises booked through Centurion Travel Service Y N
Receive additional upgrades and amenities (cruise partner specific) Y N
Annual Reward $100 credit to book a cruise or land vacation via CTS. Y NA
Private Yacht Program Access and Special Amenities ($750 or more) Y N
Fraser Yachts Y N
International Yacht Collection Y N
HOTELS/RESORTS/VILLAS
Fine Hotels & Resorts Y NA
Centurion Hotel Privileges Y N
Peninsula Y N
Aman Y N
Orient Express Y N
Mandarin Oriental Y N
Ritz-Carlton Club Y N
Centurion Villas Y NA
Exclusive Resorts (25 destinations worldwide) Y NA
Abercrombie & Kent Villas Y N
Beautiful Places Y NA
Four Seasons Residence Clubs Y N
LaCURE Y N
The Mansion at MGM Grand Y N
Villas of Distinction Y NA
Centurion Destination Vacations Y NA
Hotel Elite Status Y N
Hilton Family of Hotels (HHonors Gold) Y N
InterContinental® Hotels and Resorts (Priority Club – Platinum) Y N
Starwood® Hotels & Resorts Worldwide (SPG) Y N
Club 5C Relais & Châteaux Y N
EMERGENCY TRAVEL SERVICES
24/7 Medical, Legal, Financial, and other Emergency Assistance. Y Y
Arrange Transfer to Medical Facility by Air or Ambulance Y N
Prescription Replacements Y N
Emergency Hotel Check-in Y N
Immediate Cash Access Y N
Lost Luggage Recovery and Tracking Y Y
Stolen passport assistance Y N
Emergency cancellation and Replacement Y N
Emergency Translation Services ? Y
Foreign Protocol information ? Y
Message Service ? Y
Computer rental, audio/visual rental equipment ? Y
Check Cashing Privileges up to 10k/month Y N
Order foreign currency and fee-free Travelers Cheques by phone Y NA
DINING/LIFESTYLE/EXPERIENCES
Access to special seats Y Y
Special invitations to exclusive events Y Y
Reservations at remarkable restaurants Y Y
Services of Professional Concierge Y Y
By Invitation Only (sports, performing arts, business symposiums, etc) Y N
Centurion Dining Reservations (tables held at restaurants for cardholders) Y Equivalent
Premium Seats (reserved seats)
Sports Events Y Y
Entertainment Events Y Y
Live Concerts at venues in LA/NY Y Y
Platinum Lounge Access at Staples center in LA Y NA
Access to American Express Gold Card Events Y NA
COMPLIMENTARY MEMBERSHIP PROGRAMS
Space Adventures’ Spaceflight Club Membership Y N
Magazine Subscriptions
Black Ink Y N
Departures Y N
Equinox Fitness Clubs
Centurion member rate Y N
Complimentary Personal Training Sessions Y N
Spa Treatments Y N
Guest passes Y N
Kids’ club Y N
SHOPPING PRIVILEGES
General Escalated Shopping Privileges Y Y
Assistance with finding speciality items, rare, research Y Y
Bergdorf Goodman (close store for private shopping) Y N
Gucci Y N
Neiman Marcus Y N
Sony Cierge Y N
Extended Warranty Y N
Fraud Protection Guarantee Y Y
Purchase Protection Plan Y N
Points Programs Y Y
Membership Rewards First Program Y Equivalent
Tour GCX13 Membership with benefits ($150 credit) Y NA
Special Free Luxury Gifts Y Y

*We are not fully aware of all Visa Black Card services offered quite yet, and will update as we learn more as our readers get the card and submit info.

Posted in Centurion Card, Visa Black Card15 Comments

The Visa Black Card, Plastic Is No Longer

The luxury credit card market is heating up, and they’ve moved over from plastic to carbon graphite and titanium (maybe so the cards won’t melt from over use); Visa wants their share of the premium space American Express holds, especially with it’s Centurion Card aka the Black Card.

Visa after having launched it’s “signature” series of cards in 1999, launched a higher tier of “signature preferred” cards in May of 2007 targeted at customers who spend $50,000 a year or more on their cards (Visa Signature average spend is approximately $27,600 a year). Merchants actually pay 14% more per transaction vs a regular Visa or Signature card.

The whole purpose of this card is to take share from American Express,” said James McCarthy, Visa senior vice president for consumer-credit products. They may be a ways away, according to a 2007 survey in Europe, Centurion cardholders spend 11.5 times more than the typical American Express card member, and on average have income in excess of 1M a year.

Seemingly it’s not enough to be a plastic card and different or luxurious, it needs to be made from some other material.  American Express figured it out first: Starting in 2004 in parts of Europe, and in the US in early 2006 changed it’s exclusive Centurion Card aka Black Card from standard credit card fare plastic, to titanium.

Well, Scott Blum (Buy.com founder) wants part of it too, ThinkTank Holdings LLC, announced in 2007 they would be launching a high-end credit card business with patent pending credit card that would be made out of carbon fiber code named “Next Card” now launched this month (just a few days ago) as The Visa Black Card. This high-tech credit card is aimed at both individuals and corporates for an annual fee of $495. The card has been launched including 24-hour concierge service, points, rewards, and other benefits. Here’s a side by side view of the Visa Black Card and the American Express Centurion card, carbon graphite or titanium? I’ll take titanium. Apply Online for the Visa Black Card Here.

If you want to see for yourself, you can Apply Online for the Visa Black Card Here.

To see the rest of the luxury plastic, or I should now say cards, please see Alternate Cards.

Posted in Visa Black Card16 Comments

Visa Black Card, The Black Card Made of Carbon Graphite

Barclay’s launches their Visa Black Card competing directly with the American Express Centurion card. The Visa Black Card which is made out of carbon graphite, and includes similar benefits to the Centurion Card such as Priority Pass. Currently “Limited to 1% of US Residents” but criteria is currently yet to be clarified (when I called 12/2).

*1% cash back on purchases or $1 = 1 points that can redeemed for travel anytime
* 24-Hour Concierge Service
* Exclusive Rewards Program
* Luxury Gifts
* Patent Pending Carbon Graphite
* Annual Fee $495

Apply for the Visa Black Card Online

Update:
Introductory 0% Balance Transfer for 6 months
Standard APR = Prime + 9.99 =  Currently 13.99%
Cash Advances = Prime + 15.99 % = Currently 19.99%

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*The Exclusivity/Limited to 1% of US Residents according to Barclay’s rests heavily on a Credit Score amongst other “personal financial information”.
If you wish to know if you fit Barclay’s criteria, e.g. limited to 1% you can Apply Online with Visa Here

For additional details, articles, reviews, hands on photos and more, go to our main Visa Black Card page.

Posted in Visa Black Card